September Trends Report: Memes Are On Run!
Explore the content patterns, viral moments, and cultural shifts shaping social media in September.





From spooky character transformations to Halloween-ready sounds, the season brings plenty of opportunities to make your content stand out. This report rounds up trending formats, creative inspiration, and familiar characters to help you find your next big content idea before Halloween disappears into the night.
Explore five Halloween content formats worth checking out, with a breakdown of how they work, why they catch attention, and how to put your own spin on them.
See how four creators approach Halloween content, from their character choices to how they turn seasonal ideas into entertaining videos.
From familiar spooky faces to characters taking over the feed, here are six Halloween characters showing up in trending content. Take a look at how creators are using them in their videos.
Need an audio for your next spooky post? We’ve rounded up 14 trending sounds to check out, whether you’re planning a costume reveal, a funny skit, or something a little more creepy.
Explore the content patterns, viral moments, and cultural shifts shaping social media in September.
Discover how playful challenges and pop culture moments inspired fresh creative directions across social media.